For the small business looking to start conversations, engage with customers and flag industry know-how, Twitter can be an invaluable ally – no budget required. more»

For the second successive year, the NHS has rolled out its Missing Type campaign – and seen a strong social media response from businesses large and small. more»

By not fully “internationalising” digital channels, as many as 72 per cent of small firms miss out on sales opportunities in overseas markets. more»

With social media marketing constantly evolving, it can be difficult to know where to start. Meet four business owners who have made social work for them. more»

After months of speculation, the social network has elected to alter its brand-defining 140-character message length, introducing new rules in an attempt to reverse the platform’s fortunes and “fix Twitter”. more»

Managing team dynamics and team culture can be a low priority for micro business owners that often struggle with tight deadlines and a fast-paced, all-hours working environment. But it shouldn't be. more»

As Twitter’s tenth birthday approaches, it finds itself on the brink of something of an identity crisis. It’s famously fast-growing user base has stalled and its share price is falling. If Twitter is to remain relevant in it’s teenage years, it faces an important question – what is its purpose? Is it helpful or divertive? Serious or senseless? more»

Melanie Lawson ignored the “odd looks” friends and family gave her upon hearing the budding entrepreneur’s plans to start fish oil business Bare Biology, and put her trust in fate to take the business to the next level more»

After placing a bet with each other to see if it was possible to set up a business with only £500, Nick Coleman and Udhi Silva's pork crackling business has gone from strength to strength. more»

Signalling that small businesses can no longer ignore the need to harness the power of social media, 18 per cent of consumers now make online platforms the first port of call to complain. more»