Sales reps are the backbone to lead nurturing. They?re the ones who know your offering inside out, communicate with prospects daily and leverage your marketing team?s tools to create a solid selling strategy. However, when there?s a disconnect between the two, salespeople are often left in the dark over the resources and support they have available; creating holes in your sales funnel.? more»
There's a popular notion among consumers that social media is now the best way to contact businesses, but is this true? According to a recent survey by Moneypenny ? it isn't. more»
If you?re leading a business that sells to other businesses, you?ll know just how hard closing a sale can be, and how long it can take. With so many decision-makers involved ? and a widespread belief that change is likely to be risky and disruptive ? buyers are rarely swift to move. more»
Those in sales are in an awkward paradox. We?re archetypally competitive, but ultimately in a profession where failure is unavoidable. The psychology of sales dictates that our attitude can hugely […] more»
If businesses want to survive in the future, having great customer service is important. For customers today, being able to interact with a business in the way they want is […] more»
Trust is the very basis of successful sales execution. Without trust your customers are unlikely to be committed to the sales process, resulting in a sales pipeline which is patchy, […] more»
For SME owners, the world of public relations or PR can seem like a service they simply don’t have time to consider. After all, running a smaller business means being […] more»
The days of the door-to-door salesman may be long over, but door drop marketing proves to be a timeless tool for businesses that want to make a direct impact while keeping it local. Here?s how to nail door drop marketing with a modern twist. more»
It's bad news for the British high street. New figues reveal the worst August performance for three years, in further evidence of the pressure on traditional retailers. more»