Hosting an event? Great! But will you let this golden marketing opportunity slip through your fingers? Will you realise its full potential to swell your customer base? more»

Soon-to-be graduate, Scarlett Chetwin has avoided the rigorous balance of part-time work whilst studying, due to founding her own bespoke earring business, Hoop. more»

The consumer goods company pledges not to work with online influencers who pay for their followers or have a fake following. more»

Three Geordie Shore stars are being investigated by the UK's advertising watchdog for apparently promoting gambling websites. more»

Often after being inspired by a story or a post, customers will often reach out to business owners through Instagram Direct. Furthermore, Instagram has made “doing business easier” by announcing […] more»

It is vital for small companies to construct an online profile, but often small business owners feel overwhelmed when it comes to creating an online presence. Here are the five mistakes to avoid making in 2018. more»

The average UK startup owner spends just six hours a month on their marketing efforts, research has revealed. So what are they afraid of? more»

Going viral is something many brands aspire to, even secretly hanker after. “We’d love to see it go viral” is a common utterance from client to marketer. But is it something a business owner should devote too much time to? more»

New research has revealed which businesses are most at risk from the growing trend of click fraud – the malicious targeting of online ads by competitors. more»