Content marketing is a great way of getting your message across to potential and existing customers due to its affordability, credibility and creative accessibility, but many small business owners wince at the thought of actually creating a strategy. more»
A new study has revealed one in two small business owners lost out on sales worth £10,000 in the last 12 months after unreasonable demands forced them to reject contracts. more»
Retail experts attributed lower spending power of consumers to poor online sales growth, as shoppers avoided non-essential purchases. However, health and beauty retailers saw the most positive growth after capitalising on value lines. more»
Here, Emily Coltman, chief accountant to FreeAgent, offers some handy information around finding suitable freelance rates for both you and your clients, including tips from fellow freelancers. more»
Focussing efforts on one area of expertise is often the very thing that sets your store apart from bigger brands, yet 41 per cent of shoppers claimed that it was variety that had them returning to big stores. more»
As business owners, we’re always on the lookout for publicity to attract new customers. We could spend a fortune on this, so when an opportunity arises to catch their attention for free, should we jump on it? more»
With National Spring Cleaning Week upon us, here are some top tips from Emily Coltman to help you polish up your accounts and get your business books looking fresh for new growth. more»
To overcome concerns about switching banks and to give assurance to account holders, a crucial new measure for small firms will be the extension of the Current Account Switch Service (CASS). more»
While it’s hard to know which social media platform to invest most in, we found out why Instagram marketing has been particularly effective for three particular young companies. more»
Will a big company pay you on time, and how damaging would it be if you are owed a significant amount of money for a significant period of time? Here’s how to address such issues. more»
