The parcel courier companies small business owners should avoid
Consumers have ranked Yodel as the worst delivery service in the UK in a survey of the best and worst parcel courier companies in the country.
The poll, undertaken by MoneySavingExpert.com, took the views of over 11, 000 British shoppers at the end of the 2016 Christmas period to shed light on the many different courier services available to businesses.
Yodel topped the rankings after being rated poor? by 57 per cent of consumers and great? by just 18 per cent. Considered the third worst courier in 2015, the company watched as rivals iPost Parcels and DX made improvements to push Yodel as the most poor service.
The firm voted the best courier for a fourth consecutive year was DPD, while Royal Mail Parcels went from third in 2015 to be ranked the second-best UK courier.
Poor courier services are damaging to firms relying on reliable deliveries, and small business owners looking to safeguard their reputation and carry on delivering products and services on time would do well to give these courier companies a wide berth.
Martin Lewis, financial journalist and founder of MoneySavingExpert.com, said that a company settling for a poor courier service was at risk of driving customers away.
we live in the age of delivery, yet service levels from some firms are dire.They don’t ring the doorbell, parcels are misdelivered, they’re left in bins or under cars and it leaves many grinding their teeth in frustration.
I was once booed by a conference of senior retail-company bigwigs when I told them that I hoped they suffered brand damage if the firms they chose to do deliveries messed up.
Lewis added that firms would be forced to justify? to customers the use of poor courier companies or face losing business.
Praseeda Nair is the editorial director of Business Advice, and its sister publication for growing businesses, Real Business. She's an impassioned advocate for women in leadership, and likes to profile business owners, advisors and experts in the field of entrepreneurship and management.
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