Procurement · 7 December 2016

The travel startups redefining how to get you from A to B

There are now many alternative travel startups for different types of car journey
Going somewhere? Traditional taxis and on-demand apps like Uber don’t always cut it for long journeys and small city dwellers. Luckily, there are so many alternative travel startups now.

New services, popping up all over the world, make it easier to get around than ever before.

Challenging traditional methods of transportation, such as the personal car, the overpriced taxi, your weary friends and family, and disrupting the travel industry, these companies have unique solutions to the universal travel dilemmas.

Here are five new travel startups, each with its own unique selling point when it comes to getting you where you need to go.


The likes of Uber are available in big cities, but what if you live somewhere more rural? European dynamic shuttle platform GoOptI connects passengers travelling from smaller towns to large airports, helping users cut down on hefty travel costs.

Available via web or mobile app, GoOpti’s platform allows you to map out your route, book and pay with ease. The startup also partners with travel agencies and hotels to accommodate larger groups.


Cabify has a fixed rate system which makes sure users know what they’re paying upfront unlike the traditional taxI fare or unpredictable surge pricing seen elsewhere.

Theyve also created Cabify for business and events, devised to make it easier for people to book their business and formal trips well in advance.

Corporate travel includes a dedicated account manager, invoicing, discounts and other great features.


If you’ve got a spare seat in the car, why let it go to waste? BlaBlaCar is a long-distance carpooling service, connecting drivers with empty seats to people travelling the same way.



Fred Heritage was previously deputy editor at Business Advice. He has a BA in politics and international relations from the University of Kent and an MA in international conflict from Kings College London.