Network providers failing business owners on mobile coverage
Unreliable mobile coverage affects seven in ten UK business owners, according to new survey findings, with rural firms mostlikely to receive the slowest connections.
A nationwide survey, by the British Chambers of Commerce (BCC), asked over 1, 400 business owners how their level of mobile coverage affected trading and sales. The findings revealed a worrying high numberof so-called connectivity not-spots.
For firms in rural regions, the figures were the most stark. Over nine in ten business owners in such areasreported unreliable network coverage from their provider, compared to just over half based in cities.
However, even inner-city firms suffered from disappointing levels of mobile coverage. Just 54 per cent of business owners in metropolitan areas could depend on a consistent 4G network.
Some six in ten business leaders even relied on out-dated 2G coverage.
According to Adam Marshall, director general of the BCC, unreliable mobile coverage had started to seriously impact the daily operations of business owners.
I hear from frustrated businesspeople who can’t use their mobiles or access the internet when they need to basic requirements for companies to work on the move, trade online, and connect with customers and suppliers, he said in a statement.
The findings also revealed the smallest companies weremore likely to suffer from a lack of 4G mobile coverage than larger firms. Just 41 per cent of employers with fewer than four staff, had 4G connectivity, compared to almost six in ten big businesses across the UK.
One solution put forward by Marshall was to relax planning laws for taller masts a quick win? for the next government to improve mobile coverage for the business community.
Praseeda Nair is the editorial director of Business Advice, and its sister publication for growing businesses, Real Business. She's an impassioned advocate for women in leadership, and likes to profile business owners, advisors and experts in the field of entrepreneurship and management.
When it comes to serving Britain's community of busy entrepreneurs, many business suppliers, from broadband to water, are failing to deliver. We're asking you to take your frustrations out on our survey and tell us what you really think of your suppliers. more»