On the up Hunter Ruthven · 13 June 2016
Zigzag teas: The tea brand stocking London’s new naked restaurant
Starting out in East London, and aiming to become a global tea brand, Zigzag teas founder Lucy Dolan reveals her proudest achievements and business heroes. Now a’stockist at one of London’s most talked about restaurants the city’s first naked dining experience, BunyadI Dolan’s offering is fast becoming the cup of choice. (1) Who are you and what’s your business? I’m Lucy Dolan aged 26 from London and my business is called Zigzag teas. Zigzag teas harnesses ancient traditions and global variations of tea preparation before adding our own modern twist: modern infusions. ancient elements. (2) How long have you been around for? My tea brand has been in operation since November 2014. (3) How do you make money? We trade regularly at various markets across London: One New Change at St. Paul’s, Druid St market in Bermondsey and Chatsworth Rd market in Hackney on Sundays. We also supply our pure teas and house blends wholesale to local independent businesses looking to offer their customers something of high quality, different and created by a local business. (4) What makes you different and why should people take notice? Our one-of-a-kind tastes come from using a combination of single-estate loose leaf tea and natural ingredients blended locally by-hand. We harness global tea variations and are the best tea brand you’ve ever had. (5) What was key in terms of getting started? We were accepted onto The Prince’s Trust’s Enterprise Scheme which has given us regular workshops and talks from experts in business as well as a mentor for two years. Through this scheme we have recently been given membership to an incubator in central London through Bathtub 2 Boardroom, which also offers mentor support and helpful events and talks. I think overall, though a clear vision of who you are and what you aim to achieve might sound obvious itis essential once competitors start to arise and the market gets more crowded. (6) What’s your biggest achievement to date? I think this would have to be creating a bespoke blend for Partridges delI on the King’s Road in Chelsea. (7) What setbacks have you had along the way? We couldn’t find a designer that got our concept to begin with.Also, starting out solo can be tough!
ABOUT THE EXPERTHunter Ruthven
Hunter Ruthven was previously editor of Business Advice. He was also the editor of Real Business, the UK's most-read website for entrepreneurs and business leaders at the helm of growing SMEs.