There are a lot of things that make one company different from another, even those in the same industry and niche, and some of these are company values. Company values are a set of principles that define the beliefs, behaviours and general culture of a business. These values serve as a foundation for decision making, employee behaviour and the overall company culture that’s seen day to day. They reflect the business’ mission, vision, and goals, and they are designed to guide employees in making decisions that align with the main business objectives.
There are a variety of benefits that come with having company values, such as attracting and retaining employees, especially those with similar beliefs and focuses. Company values can also help with decision-making, as decisions can be made with company values in mind, and employees can make decisions based on what aligns with the company values.
There are a lot of different company value examples out there, ranging from transparency and respect, to teamwork and excellence. Some company values are specific – such as social responsibility and innovation – whereas others are more broad, and cover a wider range of things. These values can be communicated through a business’ mission statement and culture, and they are often reinforced through company policies and practices.
Many companies thrive on a set of values that they live by, and it’s not uncommon for businesses to showcase their company values for customers and clients to see. If you are thinking of exploring the benefits of being a values-driven company but are not sure where to start, here are some popular company value examples.
As a company value, transparency refers to being open and honest with all parties, and communicating honestly to earn their trust. It means being accountable for the way in which the company operates and communicates with others, including employees, customers, investors and the public. It involves providing clear and accurate information about the company’s activities, decisions and performance, both internally and externally.
Respect is a company value example that a lot of businesses use, and it means treating everyone with dignity and fairness. As a business, respect could be shown in the form of commiting to an equal opportunities workforce, or going above and beyond to make customers and employees feel valued. It means treating everyone respectfully regardless of their background, role or perspective. Respect shows that a business values the input of others and how other people benefit the success of the business.
Everyone has heard the phrase “teamwork makes the dream work” and that is certainly the case in business. As a company value, teamwork means working together to make use of everyone’s strengths to accomplish shared goals and to maximise potential in all aspects of the day to day running of things. It’s about collaborating as individuals, working together towards a common goal that benefits the business. It is based on effective communication, cooperation, and mutual support among employees to achieve shared objectives.
Striving for the best possible results and not settling for ‘good enough’ is referred to as excellence, and it’s a company value that a lot of businesses have. Instead of simply doing what is expected and the bare minimum, excellence means working hard to exceed expectations.
It’s about pursuing exceptional quality, high performance and continuous improvement in all aspects of the business. It emphasises setting and achieving high standards of excellence in products, services, processes and performance. Valuing excellence is a good way to stand out as a business and highlight how the business goes above and beyond what other businesses offer.
Sustainability is defined as operating in a responsible and environmentally friendly way to preserve the natural world and promote fair trade in business, and it’s one of the most common company value examples. As more and more people are becoming concerned about sustainability, more and more businesses are adding this to their list of company values. It’s only in recent years that valuing sustainability has become just as popular as excellence, teamwork and respect. It’s the commitment and responsibility of a company to operate in a manner that balances environmental, social and economic considerations. It involves integrating sustainable practices into all aspects of the business to minimise negative impacts on the environment.
As you can see, there are a lot of company values examples to choose from, and there is something for every business. Regardless of what you do and the industry that you work in, you shouldn’t struggle to find company values that reflect what you are all about. Company values provide a sense of purpose, they shape culture and they guide decision-making. It’s even possible to enhance employee engagement, build trust with others and attract top talent with company values. They serve as the foundation for a strong and sustainable business, which can then be built upon as the company grows and develops.
Once you have chosen your company values, it’s time to showcase them to others. This can be done by clearly defining them on your website or marketing materials, and including them in brochures, leaflets and literature seen by customers or clients. You can also showcase company values by adding them to employee handbooks, policies and internal documents. This will ensure that everyone is aware of the values and they make decisions with them in mind. The more people know and understand your company values, the easier it will be to put them into place on a long term basis.
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