Revealed: The most expensive city centre parking zones in Britain
A new league table has revealed which city centre parking zones are charging UK high street shoppers the most expensiverates, potentially costing local business ownersin footfall and sales.
When asked what were the biggest challengefacing high street businesses in Britain, almost one in four Business Advice readers said parking was the greatest threat to survival. Previous research has even suggested small independent shops see revenue increase by up to a third when local parking isfree.
The latest data, collected by vehicle history check service?HPI Check, now tells the reality of car park costs for shoppers, and the potential footfall damage subsequently taken by independent retailers.
The study calculated its findings based on the cost of an hours? city centre parking on a typical working day, between 9am and 5pm. The figure represents an average price of parking from all car parks in that city.
Perhaps predictably, London topped the list of the most expensive cities to park in, setting shoppers back 9.10 per hour.
Meanwhile, the least expensive city centre parking zones were found across the Midlands and parts of the North of England.
The contrast between car park rates in the capital and in Sunderland wasthe greatest Wearside high street business owners were able to offer their customers parking from an average price of 79p per hour.
The hourly cost ofcity centre parking in Britain
Commenting on the findings, Fernando Garcia, consumer marketing director at HPI Check, advisedretailers to encourage customers to seek parking spaces outside of central zones.
“Parking in the UK’s major cities can be very expensive, the cost for one hour can be high, but staying for longer than a few hours can mean that prices quickly jump into the double figures, ” Garcia said.
Praseeda Nair is the editorial director of Business Advice, and its sister publication for growing businesses, Real Business. She's an impassioned advocate for women in leadership, and likes to profile business owners, advisors and experts in the field of entrepreneurship and management.
Business Advice has been hearing the concerns of hundreds of independent UK business owners, and weve uncovered some fascinating insights, some of which weve included in this insightful infographic. more»
Loyalty cards are nothing new on Britain's high streets. But, for smaller retailers competing against the levels of customer retention enjoyed by larger competitors, finding ways to reward regular customers within tight margins is increasingly difficult. more»