The changes we have seen over the past two years in business and the workplace due to the global pandemic and rampant inflation has dynamically changed the lives of everyone. Working from home has become commonplace, online meetings have taken centre stage, and virtual assistance services have become important.
As we look towards 2023, remote technology and office mobility solutions are booming and look set to be among the biggest trends shaping the way businesses operate. Here are the top 7 global trends that will shape 2023 and what your business needs to do to stay ahead of the curve.
1. Work with the latest technology
Technology plays an ever-greater role in ensuring companies stay competitive in the modern business world. From easy and secure payment systems to communication tools and Artificial Intelligence (AI) solutions, businesses now have greater access to the resources than ever before.
Technology can help businesses run smoother operations, enable them to respond faster to customer needs and increase security which has become exceedingly important in the current age of cyber threats. In addition, it makes it makes communication between customers and companies more succinct – it’s no surprise that this is a key trend that will continue to shape the business landscape in 2023 as customer expectations for seamless interactions with companies continue to rise.
2. Take pre-emptive risk analysis and planning
Inflation is currently showing no signs of slowing down and financial security has been the most unstable since 2008, hence identifying risks early is paramount. Fortunately, there are many ways that businesses can turn risk into opportunity by thinking outside of the box.
One example of this is by using Servcorp’s virtual office service – an affordable solution for busy professionals and entrepreneurs. This service offers up to 60 hours per month access to coworking space and use of their prestigious addresses, such as One Mayfair Place, The Leadenhall Building, Dashwood House or 40 Bank Street in Canary Wharf for business addresses – giving companies an impressive edge while remaining mobile.
3. Upskill employees
In today’s digital landscape, businesses must ensure that their employees are regularly upskilled. This means staying ahead of the curve regarding the latest technologies and training staff in new skills. This might include training on the latest technologies, such as AI and machine learning tools that will aid workflow or developing skills which allow employees to branch off into multiple departments at work.
However, if your team is small and specialised, you may prefer to use Servcorp’s remote office option to gain access to a professional receptionist, secretarial support and a highly qualified IT team.
4. Upgrade your products
Staying ahead of the competition requires businesses to evaluate and upgrade their products constantly. What worked well in 2020 might not do so in 2023. Keeping your offerings updated is essential as trends are constantly changing and other companies are always looking to grab customer’s attention.
By regularly performing customer research and developing new features that add value, businesses can ensure they are always one step ahead in the market. Upgrading your products improves customer satisfaction and gives you a competitive edge – boosting your business profitability over time.
5. Networking is a must!
Networking is a powerful tool for businesses and should not be underestimated. Not only can attending networking events help make valuable connections with potential partners and customers but also talking about your business in person – especially when you’re passionate about it – can create a strong impression on people, leading them to talk about your company to others.
Promoting your business anywhere, anytime – whether you’re in your own office, at an event, or even in co-workspaces – will generate positive exposure and help make important connections with people who would otherwise be hard to reach. Networking is essential for business growth and staying ahead of competitors in the market.
6. Go Global
Following on from the above point, some companies, such as Servcorp, can allow you access to an expansive global network. Servcorp has over 50,000 like-minded individuals, making it easy to build meaningful relationships and establish powerful connections throughout the globe.
Virtual and serviced office clients can use the Servcorp Global Network, allowing them to enjoy the many advantages of global business without needing to invest in physical locations overseas. Being able to source talented people quickly and efficiently as your business grows is a huge plus.
7. Marketing is everything
Marketing is a powerful tool for any business, and it’s essential to be willing to take risks and think outside the box to achieve success. Even if the initial results of a marketing strategy don’t appear successful, overtime this can change, and you may see the rewards of your efforts. The most remarkable ideas often come from the boldest ventures – don’t be afraid to take risks and expand your horizons.
The past two years have presented their unique challenges, but within them, many businesses have successfully adapted and now find themselves in a position to take advantage of new opportunities.
To stay ahead of the competition, businesses must identify their strengths, upskill employees, upgrade products and services, network effectively and go global. Marketing is essential for success and should be an ongoing priority – don’t be afraid to take risks with your strategies as you look to deliver the best results.
The future is an exciting opportunity to explore new possibilities. Let’s make 2023 the year of networking, hybrid working, and conquering any obstacle your business faces.