Paul Allen, Author at Business Advice

5 habits that make or break yo...

Even with the best will in the world, occasionally a relationship between a PR agency...

PR takes many forms and approaches and will vary hugely according to your objectives....

A funding announcement to a startup founder is a little like a World Cup to a footbal...

Most founders know they should be on LinkedIn. It’s where customers, partners a...

When a founder decides that the time is right for PR, it can be bewildering as to the...

Any startup will already be using GenAI as part of its daily workflows. After all, it...

Choosing the right moment to begin telling the story of your startup is a big decisio...

If you’re the founder of a startup, you would be forgiven for thinking that PR isn�...